The Color Factory Chicago Anytime Ticket
About this experience
Play, explore, and discover Chicago's best immersive art experience with admission to The Color Factory!
No Expiration
DatesFlexible
BookingFree
ExchangesInstant
Delivery
What's Included
- Award-winning immersive art experience
- Discover 14+ interactive installations
- Explore the many shades and colors of the city
- Rooms designed by local and international artists and collaborators
- Enjoy surprise giveaways, sweet treats, and complimentary digital photos!
What happens on the day
Experience the magic of color!
Voted the #1 Immersive Art Experience in America by USA Today readers in 2024 and 2025, Color Factory Chicago celebrates the joy of color.
Located inside Catalog at Willis Tower, guests will embark on a bright and colorful journey through 14+ immersive installations that inspire joy and human connection, expand boundaries of perception, encourage play, and engage the senses in unexpected ways. Fun for all ages, each visit includes surprise giveaways, sweet treats, and complimentary digital photos.
From the lobby to the gift shop and every colorful moment in between, each space is inclusive, dynamic, and a celebration of the Windy City. Plus, the rooms are designed in partnership with an exceptional roster of local and international artists and collaborators!
Location
Locations shown shouldn't be used for route planning
Availability
When Do I Choose A Date?
Either yourself or the lucky recipient can make a booking and select dates once you are in receipt of the voucher. You’ll register the voucher, follow the booking instructions, and your experience with us begins!
Year-Round:
Thursday through Monday – 10:00 AM to 6:00 PM
*Dates and times subject to change
Important Details
Essential Information
- All ages welcome
- Guests under the age of 18 must be accompanied by a parent or guardian
Duration
Experience Provider Info
Maximum Participants
Spectators
Weather Dependent
What to Wear
Returns, Exchanges & Cancellations
Returns
Experience Vouchers that have not been redeemed can be returned hassle-free within 14 days. All refunds will be made to the original purchaser.
Exchanges
Experience Vouchers that have not been redeemed can be exchanged for anything else in our marketplace at any time. If you choose to exchange for an experience that costs more, you'll simply have to pay the difference. If you choose to exchange for an experience that costs less, you'll have a credit towards your next booking with Virgin Gifts.
Cancellation Policy
Once you have received a booking confirmation, all bookings are final. No cancellations or rescheduling requests will be allowed. Failure to appear on your booked date will result in the loss of the value of your experience.
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